Global Networks and Innovation (MA/MBA International Policy)

Course ID
University of Greenwich

This course provides an overview of the social network concept and how it applies to business and innovation, drawing from the concepts of the value system, network economics and social capital. It will survey network applications to strategic alliances, global commodity chains, and customer relationship management, as well as to the management of informal relationships within organizations. For more information see MA International Business Programme and the MBA International Business Programme.

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